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Voting yes were:
Rob Coleman, Steve Mallon, Sharon Scott and George Wallace
ASSISTANT EXECUTIVE DIRECTOR
Ms. Cheaney, Assistant Executive Director, gave the following report:
• We had two (2) snow events in January and we are very proud of our
maintenance, operations and custodial teams. The team worked 24/7
to keep the runways open and the first storm we were able to accept a
diverted flight from Norfolk International Airport that diverted to our
runway because the pilot did not feel safe landing in Norfolk. The
second snow event lasted twelve (12) hours and at 1:36 a.m. Delta
was able to land on our runway. It had been on delay in Atlanta.
• Elite Announcement- we are very excited about the announcement of
Elite Airways starting service here and we are moving forward to
advertise for the ground handling department. We will be advertising
these positions on February 14, 2018. Matt Kennedy is our current
Operations Supervisor and will be the Station Manager.
DIRECTOR OF AIR SERVICE, MARKETING AND PUBLIC RELATIONS
Ms. Jessica Wharton, Director of Air Service, Marketing and Public Relations, gave the
following report:
• Passenger numbers for the month of December were increased by
3.9%. YTD our numbers are decreased by .4%. American Airlines and
Delta Airlines did well. We had Fort Eustis block leave in which we saw
five hundred (500) soldiers fly out on December 20th. There were
thirteen (13) cancellations in December and these were due to weather
conditions in Atlanta, as well as, a power outage in Atlanta.
• PR Announcement for Elite Airways-On January 17, 2018, we made a
PR Announcement to announce service to Myrtle Beach on Elite
Airways. This announcement was sent to the Daily Press, WY Daily,
Virginian Pilot and all of the television stations. There has been a
coordination of advertising efforts with the McBride group, which is
Elite’s marketing agency, to market this service. Myrtle Beach tourism
is also doing a lot of advertising and there have been on-line pop up
ads for the service as well.
Commissioner Coleman asked if we will see a push for advertising for the Williamsburg
and Virginia Beach areas. Ms. Wharton stated that she sent the info to all of our tourism
partners but it will depend on their budgets. Mr. Giardino, Executive Director, reported
that Elite’s announcement was unanticipated and that Elite was quiet until the last
moment.
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